Arc and Outwest worked closely to bring this vision to life, creating a film that highlights not just how the product performs, but what it feels like to be out on the water with the right crew and the right conditions. The wave was pumping, the energy on the boat was high, and every moment from precision riding to laid-back laughter between sessions became part of the story we set out to tell.

We approached the shoot with a full coverage plan that included in-water stills and motion to get close with the rider, dual-operator drone flights to capture the scale and flow of the wave, and handheld lifestyle moments onboard to keep the visuals grounded and real. This range of perspectives allowed us to build a visual narrative that feels elevated and effortless. It’s performance-driven without losing the soul of the session.